UK Anti-Doping Chief Executive Andy Parkinson spoke to delegates at the International Conference on the Implementation of the 2015 World Anti-Doping Code (ICIC2014), hosted in the Netherlands, on Friday 17 January 2014.
The session, entitled ‘Anti-Doping Organisation operational planning, budgeting and staffing’, covered the process of implementation for the new Code, which comes into effect on 1 January 2015, and the administration of the substantial requirements once implementation is complete.
Mr Parkinson asked the 163 delegates, ‘How can we prepare for and successfully implement the 2015 Code?’ before opening the floor for general discussion and questions.
He identified seven major Code implementation elements as:
- Strategic planning and reporting
- Cross-team project working
- Budgetary constraints
- Policy decisions
- Working in partnership
- Influencing others
- Communicating change.
UKAD’s Code implementation strategy is closely aligned with the first of the organisation’s three strategic objectives, “To support and drive compliance with the National Anti-Doping Policy”. Consequently, three key deliverables have been identified:
- Advice to Government regarding National Anti-Doping Policy, following finalisation of the 2015 Code
- Implementation of the 2015 Code and International Standards across the UK
- Assistance to WADA in developing a qualitative mechanism to measure Code compliance.
UKAD has appointed a Code Implementation Manager to oversee the project, supported by key personnel from across the organisation, specifically identified for their subject expertise, in two distinct project phases. A Code implementation timeline runs from November 2013 when UKAD hosted its annual stakeholder event, the Clean Sport Forum, through to 1 January 2015.
Changes to the UK Anti-Doping Rules will be finalised by July 2014 for general dissemination before they also come into effect on 1 January 2015. A comprehensive communications plan will ensure stakeholders are kept regularly updated while new Education resources will be available from October 2014.
Mr Parkinson told delegates: “Successful implementation will be an innovative and robust anti-doping programme in your countries and federations that protects all our clean athletes. A collective effort now will create a momentum that will reach further than ever before, to more athletes, more support personnel and more sport lovers all of who want to be part of the solution and just need to know how.
“There needs to be clear and consistent worldwide messages on how the new Code will impact on all partners in the fight against doping.”